Skip to main navigation menu Skip to main content Skip to site footer

THE INFLUENCE OF GENERATIVE TECHNOLOGIES ON CONCEPT DEVELOPMENT AND VISUAL DECISION-MAKING IN GRAPHIC DESIGN

PDF

Abstract

Generative graphics technologies should be seen as a group of different types of systems (not just one technology). Generally, the term "generative" has come to mean any system that uses some form of input (such as a picture) to generate additional forms of content (e.g., another picture).


References

  1. Choi, D. E., Hong, S., Park, J., Chung, J. J. Y., & Kim, J. (2024). CreativeConnect: Supporting reference recombination for graphic design ideation with generative AI. In Proceedings of the CHI Conference on Human Factors in Computing Systems. Association for Computing Machinery. https://doi.org/10.1145/3613904.3642794
  2. Goodfellow, I. J., Pouget-Abadie, J., Mirza, M., Xu, B., Warde-Farley, D., Ozair, S., Courville, A., & Bengio, Y. (2014). Generative adversarial nets. In Z. Ghahramani, M. Welling, C. Cortes, N. D. Lawrence, & K. Q. Weinberger (Eds.), Advances in neural information processing systems (Vol. 27, pp. 2672–2680). Curran Associates, Inc.
  3. Gross, T. (2025). Towards augmenting human-centred design: Generative AI tools for interaction research and design. In H. P. da Silva, J. A. Gallud, R. Rodrigues, P. Rodrigues, & A. Holzinger (Eds.), Computer-human interaction research and applications (pp. 21–38). Springer. https://doi.org/10.1007/978-3-031-82633-7_2
  4. Ho, J., Jain, A., & Abbeel, P. (2020). Denoising diffusion probabilistic models. In Advances in neural information processing systems (Vol. 33, pp. 6840–6851). Curran Associates, Inc.
  5. Hu, X., Xing, Y., Cai, X., Zhao, Y., Cook, M., Borgo, R., & Neate, T. (2025). Designing interactions with generative AI for art and creativity: A systematic review and taxonomy. In Proceedings of the Designing Interactive Systems Conference. Association for Computing Machinery. https://doi.org/10.1145/3715336.3735843
  6. Liu, V., & Chilton, L. B. (2022). Design guidelines for prompt engineering text-to-image generative models. In Proceedings of the CHI Conference on Human Factors in Computing Systems. Association for Computing Machinery. https://doi.org/10.1145/3491102.3501825
  7. Subramonyam, H., Thakkar, D., Ku, A., Dieber, J., & Sinha, A. (2025). Prototyping with prompts: Emerging approaches and challenges in generative AI design for collaborative software teams. In Proceedings of the CHI Conference on Human Factors in Computing Systems. Association for Computing Machinery. https://doi.org/10.1145/3706598.3713166
  8. U.S. Copyright Office. (2025). Copyright and artificial intelligence, part 2: Copyrightability. https://www.copyright.gov/ai/Copyright-and-Artificial-Intelligence-Part-2-Copyrightability-Report.pdf
  9. UNESCO. (2022). Recommendation on the ethics of artificial intelligence. https://unesdoc.unesco.org/ark:/48223/pf0000380455
  10. Wadinambiarachchi, S., Kelly, R. M., Pareek, S., Zhou, Q., & Velloso, E. (2024). The effects of generative AI on design fixation and divergent thinking. In Proceedings of the CHI Conference on Human Factors in Computing Systems. Association for Computing Machinery. https://doi.org/10.1145/3613904.3642919

Creative Commons License

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.